Saddle & Sirloin Portrait Gallery
Portrait of Patrick King Goggins

Artist: Richard Stewart Halstead (born 1947)

Patrick King Goggins

GOGGINS, PATRICK KING (1930–2015), inducted 2011

Patrick K. “Pat” Goggins graduated from Montana State University-Bozeman in 1952 and began his career as a herdsman and an advertising salesman for a monthly livestock magazine. Within a decade, he had moved from a sales representative to a columnist, general manager, and owner of industry publications, most notably, Western Ag Reporter. One of the nation’s top registered Angus producers, his Vermillion Ranch in Billings was a laboratory for new breeding techniques. Pat Goggins pioneered butterfat content as a selection tool and became one of the first breeders to synchronize estrus and to artificially inseminate his herds. An accomplished auctioneer, Goggins became involved in the market side of the industry, too, purchasing what would become Public Auction Yards (PAYS) in 1968. Always the innovator, Goggins developed the first ring scale and revolutionized cattle sales with the first video livestock auctions.

Source: Saddle & Sirloin Guidebook 2026, p. 97

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